Miele expands its handstick vacuum range with the new innovative and versatile Duoflex HX1

OCTOBER 2024 // The world’s leading manufacturer of premium domestic appliances, Miele, introduces its most innovative and versatile vacuum cleaner yet, the Miele Duoflex HX1 handstick vacuum, designed for the convenient grab and go cleaning power at any given moment.

Available online and instore from the 1st of October 2024, the Duoflex HX1 handstick vacuum series is the perfect partner in any home offering a stylish and light weight compact design that will have you covered for those hard-to-reach spaces, giving spotless results, leaving you prepared for life’s spontaneous moments - day in, day out.

Just as strong as a conventional vacuum cleaner, the light and compact unit with powerful cleaning results are a direct result of the proven Digital Efficiency motor in combination with the highly effective mono-cyclone design, also known as Vortex Technology. The introduction of the SpeedLock system is a game changer, making it quick and easy to transform from a complete vacuum cleaner to a hand-held unit at the flick of a wrist.

Other benefits of the new Duoflex HX1 range include:

• Easy to store: Thanks to the living design concept, the sleek design takes up minimal storage space, easily integrated into any home.
• Easy to clean: Quick and hygienic emptying of the dust container at the touch of a button.
• So powerful: Just as strong as a conventional vacuum cleaner without the fuss of vacuum bags or wall plugs.
• So quick and easy: With the SpeedLock system, it adapts for any type of cleaning in just a few seconds.
• So compact and light: With a weight of 3.1 kg the Duoflex has a compact design with the Multi-Floor-brush it makes it easy to handle hard-to- reach-areas.
• Design: With the sleek and modern design, you can openly and visibly integrate it into any home aesthetic.
• Automatically adapts as you clean: The powerful Multi Floor electrobrush detects the type of flooring and ensures efficient suction power for the best cleaning results.

The Duoflex HX1 range features three models; the Duoflex HX1 launch model, the popular Cat & Dog and Total Care system and is available in three modern colourways: terra red, obsidian black, and rose gold. The Duoflex HX1 boasts convenience and performance and has been rigorously tested to remain true to the Miele brand promise of Immer Besser – Forever Better.

Available for purchase at Miele Experience Centres, authorised Miele retailers and shop.miele.com.au. To explore more information about the range, visit  https://shop.miele.com.au/en/vacuum-cleaners/cordless-stick-vacuum-cleaners/

For more information, images or interview requests, please contact:

Brianna Ostrowski at Mkt. Communications

T: 03 9533 2699

E: brianna@mktcommunications.com.au

About Miele

Miele is the world's leading manufacturer of premium domestic appliances including

cooking, refrigeration, coffee machines, dishwashers, laundry, and floor care. Their guiding principle, ‘Immer Besser’, aims to set a standard of ‘forever better’ products that are durable, sustainable and high performing with a stylish finish.

Founded in 1899, Miele is celebrating 125 years of innovation and is now in the fourth generation of family ownership. With company headquarters still located in Gütersloh, Germany, Miele now has over 70 showrooms in metropolitan areas around the globe, including 16 Miele Experience Centres in Australia and New Zealand.

www.miele.com.au

Miele – Immer Besser